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Why the Yellow Pages are Yellow

Written by admin on October 13, 2009 - View Comments
Action, Opinion, business, networking

They are yellow cause they are dying.

I love the calls that I still get every years from the couple different “yellow” page sales people in my area.  I tell them “no thank you, not interested” and they always seem to come back with some search engine attack that I already have them beat on.  Do the Yellow Pages still have a place a place in your home.  I doubt it, but if you have one comment below.

And, if you are using the Yellow Pages with out a blog that has at least some SEO, then you are dying too.

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An American Business Owner

Written by admin on January 15, 2009 - View Comments
Action, Opinion, business

Not My Words…this was forwarded to me by my old pastor, but I wish I would have said to the many simpletons that have worked for me over the years that blamed me for their lack of business, a lack of paycheck and computer that was so bogged down with stupid crap.  When all they had to do was get up and go out and HUNT.  It is Sale, it is WORK, not sit at your desk.
An American Business Owner Speaks out…
I started this company 28 years ago. At that time, I lived in a 300 square foot studio apartment for 3 years. My entire living apartment was converted into an office so I could put forth 100% effort into building a company, which by the way, would eventually employ you.

My diet consisted of Ramen Pride (They were only 11 cents when I bought them) noodles because every dollar I spent went back into this company. I drove a rusty Toyota Corolla with a defective transmission. I didn’t have time to date. Often times, I stayed home on weekends, while my friends went out drinking and partying.  In fact, I was married to my business — hard work, discipline, and sacrifice.

Meanwhile, my friends got jobs. They worked 40 hours a week and made a modest $50K a year and spent every dime they earned. They drove flashy cars and lived in expensive
homes and wore fancy designer clothes. Instead of hitting the Nordstrom’s for the latest hot fashion item, I was trolling through the discount store extracting any clothing item that didn’t look like it was birthed in the 70’s. My friends refinanced their mortgages and lived a life of luxury. I, however, did not. I put my time, my money, and my life into a business with a vision that eventually, some day, I too, will be able to afford these luxuries

my friends supposedly had.

So, while you physically arrive at the office at 9am, mentally check in at about noon, and then leave at 5pm, I don’t. There is no “off” button for me. When you leave the office, you are done and you have a weekend all to yourself. I unfortunately do not have the freedom. I eat, and breathe this company every minute of the day. There is no rest. There is no weekend.  There is no happy hour.
Every day this business is attached to my hip like a one-year old special-needs child. You, of course, only see the fruits of that garden — the nice house, the Mercedes, the vacations… you never realize the back story and the
sacrifices I’ve made.

Now, the economy is falling apart and I, the guy that made all the right decisions and saved his money, have to bail-out all the people who didn’t. The people that overspent their paychecks suddenly feel entitled to the same luxuries that I earned and sacrificed a decade of my life for.

Yes, business ownership has is benefits, but the price I’ve paid is steep and not without wounds.  Unfortunately, the cost of running this business, and employing you, is starting to eclipse the threshold of marginal benefit and let me tell you why:

I am being taxed to death and the government thinks I don’t pay enough.  I have state taxes. Federal taxes.  Property taxes.  Sales and use taxes. Payroll taxes.  Workers compensation taxes. Unemployment taxes. Taxes on taxes. I have to hire a tax man to manage all these taxes and then guess what? I have to pay taxes for employing him.  Government mandates and regulations and all the accounting that goes with it, now occupy most of my time.  On Oct 15th, I wrote a check to the US Treasury for $288,000 for quarterly taxes.

You know what my “stimulus” check was? Zero.  Nothing!
The question I have is this: Who is stimulating the economy? Me, the guy who has provided 14 people good paying jobs and serves over 2,200,000 people per year with a flourishing business? Or, the single mother sitting at home pregnant with her fourth child waiting for her next welfare check? Obviously, government feels the latter is the economic stimulus of this country.

The fact is, if I deducted (or stole) 50% of your paycheck you would quit and you would not work here.  I mean, why should you? That’s nuts. Who wants to get rewarded only
50% of their hard work? Well, I agree which is why your job is in jeopardy.  Here is what many of you don’t understand … to stimulate the economy you need to stim-
ulate what runs the economy. Had suddenly government mandated to me that I didn’t need to pay taxes, guess what? Instead of depositing that $288,000 into the Washington blackhole, I would have spent it, hired more employees, and generated substantial economic growth.  My employees would have enjoyed the wealth of that tax cut in the form of promotions and better salaries.

When you have a comatose man on the verge of death, you don’t defibrillate and shock his thumb thinking that will bring him back to life, do you?  Or, do you defibrillate his heart?

Business is at the heart of America and always has been. To restart it, you must stimulate it, not kill it. Suddenly, the power brokers in Washington believe the poor of America are the essential drivers of the American economic engine. Nothing could be further from the truth
and this is the type of change you can keep.

So where am I going with all this?  It’s quite simple.  If any new taxes are levied on me, or my company, my reaction will be swift and simple. I fire you. I fire your Co-workers. You can then plead with the government to pay for your mortgage, your SUV, and your child’s future.

Frankly, it isn’t my problem any more.  Then, I will close this company down, move to another country, and retire. You see, I’m done. I’m done with a country that penalizes the productive and gives to the unproductive. My motivation to work and to provide jobs will be destroyed,
and with it, will be my citizenship.

So, if you lose your job, it won’t be at the hands of the economy; it will be at the hands of a political hurricane that swept through this country, steamrolled the constitution, and will have changed its landscape forever.
If that happens, you can find me sitting on a beach, retired, and with no employees to worry about.

Signed,

Your Boss

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Northwest Indiana Blogger Meet-Up

Written by admin on January 4, 2009 - View Comments
Action, business, networking

Word about the first 2009 Northwest Indiana blogger meet up comes from Steve Dalton:

From: Steve Dalton
Date: Mon, 5 Jan 2009

6 pm Thursday January 8th, 2009

Location – Golden Technologies 2402 Beech in Valparaiso

(Golden has agreed to sponsor our meet up!)

Open to bloggers from NW Indiana, please spread the word … It will not just be politics or real estate, those are some of my favorites, but all kinds of bloggers across NW Indiana.

Agenda – Meet and Kick off 2009!

No sales pitches just fellowship

I look forward to meeting some of you out there.  It will be my first time to go to one of these and I excited to meet many of you.

any questions give me @davewoodson or @daltonsbriefs a shout at Twitter

Dave Woodson

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