Social Media & Tech

Laugh, I am

I am still sitting here at my desk.  Have not really moved all that much since I got the phone call…

Let’s me be fair.  I have been expecting it since last Wednesday.  You see last week I had a very scary looking mole taken off of my neck.  Leaving a nice head wound. My doctor told me then that he was sure it was cancerous and believed the worst case would be that I would have to come back in for “wider” margins.   Hey, I am no pussy, but I don’t want to hear that.  I am a pretty healthy guy.  I have diabetes that is controlled my diet and exercise, I don’t smoke (well, just the occasional cigar) and I do not drink really all that much.  I know I certainly come off like an obstinate SOB.

So, this is my cancer message.  When in doubt get it checked out…and I will keep you in the loop as I get going with any treatment

One more for the fun of it

Laughter is the best medicine

Dave

NY Times #fail

The NY Times does not know how to get out of it’s own way.

They are doing some deal with the iPad, which I think is not going to be the end-all-be-all that some people think it will be, but now they are putting blogs behind the paywall.  Let me get this straight, you are going to put what I can get for free about anywhere else behind the counter.  Oh, and I am pretty sure they are still going to put ads in the window as well.

Newspapers are going through some dramatic change right now and they are scrambling to find change under the cushions of the sofa in the smoking lounge.  They are charging you more as the reader, the advertiser for the privilege of less readers and the news is as stale as the donuts in the case at a gas station. 

Now, I really don’t have a plan for the NY Times, but they really need to get over themselves.  Devorak from the Leo Laporte show gave me a clue just how senseless they are.  They are a news service that sell their stories much like the AP.  So, if you see a story you want to read from them; just copy and paste the headline and you find it in about 2 dozen other online sites for free.  So, that is a great way around the “paywal”.

But, it really goes to show the shortsightedness of the Times, and I really think just how out of touch they are with middle America.

NY Times #fail

Dave

Give em something…

to Talk about…

to Learn…

to Think about…

to Want more…

to Want to use you…

Your blog in this day, where everyone is online, is an extension of you. It is your personal brand, whether it be Dave Woodson, Social Media Consultant or Dave Woodson, The Mad Mortgage Machine. It can be a blog about Diabetes, or a Pro-biotic, or even an affiliate site about Data Encryption. The information that you give reflects back on you. So, if you presenting yourself as the local expert, you darn well better know the area that you are talking about.

So, often I read blogs from around the country looking for a good idea, to learn more about real estate or mortgages, and I see how many are doing it wrong. You do little to make yourself the expert, or even less to drive traffic to your site or sites. I can only imagine that the old adage applies, “even a blind squirrel finds a nut once in a while”.

So, my challenge to you for the rest of 2010 and beyond in your career. Is when you write a blog or when you express yourself on any Socail Media platform…

Give them something to talk about…

Dave Woodson, Social Media Marketing Consultant

The Indiana FHA Expert

Social Search – The new Facebook

I know this video should have been posted about a week to two weeks ago. I did it then, but I procrastinated a little.

But, watch the video and make sure you go and change your Facebook settings.

What does your Social Search say about you? What do you want it to say?

Please comment below and give me a shout on Twitter

Dave

Message to Market…Message to Market

Who are you are marketing to? Do you know where to look for your market?

Do you know what your message is? Do you know how to craft your message?

Know your scripts, always know who are talking and make sure the message is as close to the target as possible.

D

Why the Yellow Pages are Yellow

They are yellow cause they are dying.

I love the calls that I still get every years from the couple different “yellow” page sales people in my area.  I tell them “no thank you, not interested” and they always seem to come back with some search engine attack that I already have them beat on.  Do the Yellow Pages still have a place a place in your home.  I doubt it, but if you have one comment below.

And, if you are using the Yellow Pages with out a blog that has at least some SEO, then you are dying too.

Old vs New Media

This is a great 40 minute video from Leo Laporte. He muses on years in broadcast cable TV and what I perceive the lack of forward thinking that many have in TV, radio and newspaper. He refers to tech, but I think that this can be translated into many other niches like Real Estate, Financing or whatever. I know a person that is having great success with gardening. Pay special attention what he says about “Brand” and television. It will really open your eyes.

So, lets narrowcast…go to where the people are looking for you. Google and Facebook, not tv or newspaper.
It is getting cheaper all the time to start a blog, podcasting (that Leo says is dead or dying it needs to be made simpler), you can start your own show with little or no upfront costs by streaming live.

Being live and interactive is a key, you must be an active participant to get what you want.

Dave

special thanks to @umgoblue for bringing this video to my attention.

How and Why are you using Social Media

I came across this video the other day and I thought I would share it.

It shows what is happening in advertising on radio, TV and newspaper.  I have long been teaching that using these methods are both a time and money waster.  We need to be looking at what is coming soon.  Where is Social Media taking us?  Where are you willing to go for it?

I use a Blackberry and I know some use an iPhone, and there are new phones coming out all the time.  Netbooks are the new rage, but for how long?

Look at the amount of information that is available to us today compared to when our parents were kids and go back to the “little house on the prairie”

Any questions

Dave

Social Media – not just for kids

Every day, I am asked about Social Media. My presence while still small is growing. I am not where I want to be in terms of my SM presence, but it is growing everyday. I am learning everyday. This video is a great representation of what is going on in Social Media and the tools you can be using to grow your business.

If you have any questions just give me a call. Really, please, what ever happens in Vegas…lets keep in Vegas.

1 Up

1 Up

If you are sitting in a bar with a couple of buddies telling old college or “war” stories and each one keeps getting wilder and harrier than the next one then you are “1 upping” each other. Perhaps, that is the one place that is allowed and even forgivable.

Not sitting in a networking meeting such as a BNI or a Chamber event. I have noticed more over in those events that are open to those that open to more than one person in a profession. I tend to prefer those “open” networking groups as opposed to the closed of BNI. I like having a choice of who to use and I am so confident in my abilities that once you use me you will keep using me.

Well, I made a quick video to show you what I am talking about.

1 Up from Dave Woodson on Vimeo.

1 UP – Professionalism in Networking

Remember with Social Media and Web 2.0 you need to be social and you need to get out of the Bunker.

Dave Woodson
The Indiana FHA Expert

Next Page »